THE JOURNAL

Maloja Stories

A SHORT EVOLUTION

Mountain biking shorts have always been one of our main products, which is no coincidence because many of our colleagues at Maloja are avid mountain bikers. As such, when we work to improve these products, the development team is able to use their own experience to influence changes. On top of that, they communicate with the Maloja riders, who are always willing to provide valuable feedback.

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Keeping the tradition

At Maloja we have a soft spot for traditional printing and dyeing techniques. After using Batik (Beyond The Mountains) and Shibori (The Alpan Way) the design team went looking for a new option for the upcoming collection that would help continue the tradition of hand printing.

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Hemp. Natural Diverse Functional

Hemp is one of the oldest utilitarian crops in the world. Its fibres were used to make ropes and sails for Columbus, paper for Gutenberg’s Bible and clothing for humans long before we even had calendars. After the 1950s, hemp sort of slipped into obscurity, but interest has grown steadily in recent years because there is virtually no other natural material that has such a positive ecological balance while still providing such outstanding functional qualities.

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All under one roof – Maloja Pushbikers season 2019

We proudly present: The "Maloja Pushbikers" family is growing. In addition to the track team, a UCI Continental road team will also be starting in 2019 with us as the main sponsor. This will allow you to follow the "Maloja Pushbikers" in the future with classics such as the "Austria Tour" or "Around Cologne"

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TALES OF OLD TO PRODUCTS OF TODAY

A new year brings a new story. This is how we have been doing it since the start of Maloja back in 2004. Since then fourteen completely different collections have been created from a variety of worldly themes. Season fifteen “Dialas” is just as special and a reason to go into some detail.

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Stay Dry

GORE-TEX with PACLITE technology has taken a seemingly permanent position in the field of functional gear. It’s used whenever reliable protection against wind and weather need to be combined with lightweight and small packing dimensions.

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Developed with our athletes. Made for everyone.

Function is essential to us when we develop new products, the same goes for style.  Maloja designer and developer Niculin Pitsch on product development together with professional athletes.

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Round Two

Starting this winter, for the first time we are using exclusively a new stretch material that is made completely from recycled raw materials. Textile engineer and Maloja head of production Sven Köhler tells us the story behind.

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Boundless Seamless Technology

Seldom has a technique fascinated us as much as seamless technology. The goal is to design a garment with minimal seam usage, that feels like a second skin and that can be worn for running, cycling, yoga or in the gym. Seamless technology has opened up new design perspectives for us.

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Lasercutting & Ultrasonic Seams

The ski mountaineering race suit and the maloja Pushbikers road cycling collection were released last year, thus setting the bar high for any new maloja race wear. To further push our benchmarks we were inspired this season to develop the cross-country race suit.

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Indigo - Pushbikers Team Design 2017

We could hear the rumors building throughout the bike community. Many were asking what will the Pushbikers come up with next? From the past the community anticipated bizarre and abstract design concepts, yet no one expected the Maloja Pushbikers to present a minimalist design concept.

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Tie Dye

We set out to create our own Batik (Tie Dye) colors and patterns for the Beyond the Mountains collection and to do so we turned our backyard patio into a color lab. The colors of the 1970‘s sparked our interest and we combined today’s technology through a collaboration of craftsmanship and computers. For all of us it was an exciting and challenging new approach to designing a print pattern.

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Pushbikers race kit development

Likened to a fine wine a good product, like the new Pushbikers line, takes time to reach maturity. It took three years to develop the new high-end line for road biker, Christian Grasmann, the maloja Pushbikers Team founder and leader, and for the maloja development team to be satisfied. The result is an eight-piece line, which is nothing short of remarkable.

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